Branding
Zoe Cross Kinetic Fashion
Motion-first identity for contemporary avant-garde fashion capsule.
Motion-first identity for contemporary avant-garde fashion capsule.
The Creative Objective
Commissioned by Cross Studio, the objective was to craft a distinctive, scalable visual identity that communicates uncompromising craftsmanship, timeless sophistication, and innovative modernity.
Design Execution & Craft
Through systematic exploration of bespoke type geometry, tactile material selections, and refined grid discipline, the resulting visual language resonates powerfully across all physical touchpoints and interactive touchscreens.
'Alex brought an unparalleled level of clarity and visionary artistry to our brand identity.' — Cross Studio
Project Gallery
Project Details
- Client Cross Studio
- Year 2024
- Category Visual Identity & Branding
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Disciplines
Fashion Motion Identity
